Digital marketing videos from WEBLAB4U: SEO, websites, ads and AI
Practical walkthroughs from the work we do for clients every day: local SEO and Google Business Profiles, websites that turn visits into calls, Google and Meta ads, and getting found in AI search.
How to Choose the Right Google Business Profile Category
Is your Google Business Profile using the right primary category?
Your primary category should describe what your business mainly is, not every service you offer.
- Primary category = what your business is
- Services = what your business offers
- Additional categories = other parts of your business, only when they accurately describe it
Don't add categories just for keywords.
Looking at the categories other local businesses use can also give you useful insight for your local SEO strategy.
Not sure which category fits? Comment CATEGORY and I'll show you how to research it.
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The videos show how. We do the whole job: SEO, the website, the ads and AI search visibility, measured against the calls and leads they bring in.