SEO builds the empire, Google Ads wins the battle happening right now. We run Search, Shopping and Local Service Ads for Canadian businesses with tracking tight enough to prove every dollar.
Someone typing emergency electrician mississauga is not browsing. They have a problem, a budget, and a phone in their hand. Google Ads puts you in front of exactly that person at exactly that moment. No other channel matches that intent.
The catch is that Google makes overspending effortless. Broad match keywords, auto-applied recommendations and vague location settings quietly stretch your budget across searches that will never buy. That is where management earns its keep.
We build campaigns around buying-intent keywords, ruthless negative lists and landing pages built for the click. For trades and clinics we run Local Service Ads too, where you pay per lead instead of per click.

Text ads on buying-intent searches. The core of most local and B2B accounts.
Product ads with images and prices for ecommerce stores. Feed optimization included.
Google Guaranteed placements for trades and home services. Pay per lead, not per click.
Google's full-inventory format, deployed carefully with real guardrails and clean data.
Bring back visitors who did not convert, at a fraction of first-click cost.
Electricians, chiropractors, dental and medical clinics, ecommerce, real estate. We have run them all.
Existing accounts reviewed line by line. We show you exactly where money leaks.
Tight ad groups, matched landing pages, full tracking. The unsexy work that decides everything.
Real conversion data replaces assumptions. Costs per lead start falling.
Winners scale, losers die, creative refreshes. Your cost per lead keeps trending down.
Every site here is live and earning its owner work. Yours would be built to the same standard.
Click prices vary wildly by industry: $2 to $6 for many local services, $15 or more for legal and insurance keywords in Toronto. What matters is cost per lead, not cost per click. We estimate yours from real auction data during the free audit so you know the economics before spending.
Local Service Ads are the Google Guaranteed listings at the very top of local searches for trades and home services. You pay per lead, not per click, and disputes on junk leads get credited. For eligible businesses like electricians and plumbers, they are usually the first thing we activate.
Nine times out of ten: no conversion tracking, broad keywords, and traffic sent to a slow homepage. The account looked busy while attracting the wrong searches and losing the right ones. Our audit will show you specifically what happened in yours, no charge.
Not directly, rankings cannot be bought. Indirectly, absolutely: ads reveal which keywords actually convert, and that data makes SEO targeting smarter. Running both also means owning more of the results page than any competitor.
Yes. Seasonal business, capacity crunch, vacation, whatever the reason, campaigns pause same day and restart when you are ready. Month to month means you keep control.
Tell us where you want to be in 6 months. We will map the fastest route to get there with SEO, ads, and a website that sells.